An interactive installation made for Ford, where GEMA developed the following promotional actions:
A dynamic and holographic logo with animations, projected in a silhouette-shaped acrylic logo for Ford;
A totem with an interactive app for scheduling test drives and maintenance; and a game similar to “Candy Crush”;
Chroma that generates a picture of the user in different Ford scenarios;
Xbox games with seat covers;
Promotional videos for Ford;
